craft chocolate box • 2024 • packaging design
A craft chocolate tasting experience designed to engage all the senses in the comfort of your home. The curated mail-order box arrives the week of a digital tasting session and has everything one needs to dive into the world of craft chocolate – a postcard highlighting the curation, a tasting booklet, and tasting portions of different craft chocolate bars from India. Participants learn about cacao and the process of making craft chocolate, are introduced to the flavour wheel to help reference the different flavour notes that they might be tasting in each piece of chocolate, and use specially designed pages to make notes during the session.
Imperfect cut-out style illustrations and a maximal colour palette speak to the diverse flavours and smells that a craft chocolate tasting session offers. They not only make the multi-sensory experience joyful and inviting, but also help stimulate and open up participants’ minds to describe what they’re tasting with more specificity and creativity!
